New collection “Getaway to Santorini”
8 April 2022La Cotonnière has always invited you to rethink the way you consume ! Today this reflection has even more meaning, in a society where overconsumption is present everywhere in the world and where environmental concerns are taking an increasingly important place.
Since its creation, the brand’s main values have been respect for the environment thanks to the fight against fast-fashion (fast fashion) and the culture of sustainable clothing.
Unlike most ready-to-wear brands, we only offer one to three collections a year, compared to more than twenty for a “fast-fashion” brand.
Indeed, the brands produce in large numbers and very quickly in order to always offer something new to their customers. This has the effect of harming the environment by encouraging overconsumption.
La Cotonnière is a responsible brand offering ethical and qualitative fashion. The brand’s collections are made up of durable and timeless clothing, designed with a natural raw material: cotton.
Thus, La Cotonnière favors the sustainable rather than the consumable by promoting quality and sustainability in compliance with environmental and social standards. It therefore encourages its customers to buy better quality clothes with a timeless cut and style in order to consume less and renew their wardrobe less often.
La Cotonnière is therefore aimed at all those who wish to consume less but better!